Area9 Lyceum is partnering with educator Esther Wojcicki, author of the best-selling How to Raise Successful People, to develop learning modules based on Wojcicki's "TRICK" principles of Trust, Respect, Independence, Collaboration, and Kindness.

The first module on "Kindness" will be offered for free

The Kindness Module:  Adaptive Learning Course from How to Raise Successful People with TRICK  by Esther Wojcicki and Area9 Lyceum

The Kindness module, which was developed on the Area9 Rhapsode™ adaptive learning platform, addresses a core component of corporate culture: genuine compassion and caring for others. Such behaviors must be modeled by leaders and reflected in the interactions of colleagues at all levels of an organization.


Subsequent TRICK learning modules to be launched on the Area9 site are:

  • Trust: the foundation of an effective environment
  • Respect: promoting autonomy and individuality
  • Independence: encouraging innovation and creativity
  • Collaboration: a crucial 21st century skill that is key to how work gets done


Area9 Lyceum

Our approach is grounded in scientific research and twenty years’ experience, serving millions of learners in hundreds of subject areas, gathering billions of data points.

We believe that technology is only powerful when designed to work for and with people; it is not an end in itself. Teachers, mentors and learners are not going to be replaced by technology – they are going to be complemented and accelerated. We are passionate about people fulfilling their potential.

Whether you are a publisher, educator or corporation, Area9 Lyceum can help enable an interactive learning experience through a range of tools and services – making your content exceptionally agile, relevant and actionable for any learner.

Learn More

Esther Wojcicki

Esther Wojcicki is a leading American educator, journalist and mother. Leader in Blending Learning and the integration of technology into education, she is the founder of the Media Arts program at Palo Alto High School, where she built a journalism program from a small group of 20 students in 1984 to one of the largest in the nation including 600 students, five additional journalism teachers, and nine award-winning journalism publications. Wojcicki serves as Vice Chair of Creative Commons and has previously worked as a professional journalist for multiple publications and blogs regularly for The Huffington Post.

Esther Wojcicki, known affectionately as the "Godmother of Silicon Valley" (her three daughters are the CEO of YouTube, the founder and CEO of 23andMe, and a top medical researcher), developed the TRICK principles to encourage behaviors that help people become successful. What applies in the classroom is equally impactful in business, particularly in times of significant change, such as COVID-19.